British military sets up social media ‘brigade’ dedicated to fighting wars

January 31, 2015 10:38 am
The British military plans on setting up special unit dedicated to
fighting wars “in the information age” on social media using
psychological tactics, the BBC reported on Saturday.
The
77 Brigade will be based in Hermitage, Berkshire and will be formally
created in April, Head of the Army General Sir Nick Carter said.
The unit, made up of reservists and regular troops, will “play a key part in enabling the UK to fight in the information age.”

The 77 Brigade will be based in Hermitage, Berkshire and will be formally created in April. (File photo: AFP)

It “consists of more than just traditional capabilities,” Carter added.
“It
recognizes that the actions of others in a modern battlefield can be
affected in ways that are not necessarily violent and it draws heavily
on important lessons from our commitments to operations in Afghanistan
amongst others.”
While the 77 Brigade will consist of members of
the Royal Navy and RAF and the Army, it will seek “new ways of allowing
civilians with bespoke skills to serve alongside their military
counterparts.”
“Civilians with the right skills will work
alongside regular troops and reservists and could be sent anywhere in
the world to help win hearts and minds,” the BBC’s defense correspondent
Jonathan Beale explained.
“They will try to influence local
populations and change behavior through what the Army calls traditional
and unconventional means.”
By establishing the unit, the Army
recognizes that non-violent factors now have an impact in modern
warfare, a lesson the British Army learned in Afghanistan and other
involvements, the spokesman said.
“It recognizes that the actions
of others in a modern battlefield can be affected in ways that are not
necessarily violent and it draws heavily on important lessons from our
commitments to operations in Afghanistan amongst others.”

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